Leonard Mapfumo believes Urban Grooves is still alive now than ever - OyOsNews

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Tuesday, 22 May 2018

Leonard Mapfumo believes Urban Grooves is still alive now than ever

Leonard Mapfumo
Leonard Mapfumo believes that Urban Grooves genre has evolved fairly to stand the time of being wiped out by other genres like Zimdancehall.

In an exclusive interview, Mapfumo told OyOsNews that when the genre began it had lots of young stars who have matured now and developed the genre along with them.

“Yes, I believe it's still alive when the genre began late 1999 to 2000 it had a lot of young artists who were doing different urban genres that included Hip Hop with the likes of Ex Q, Major players, Maskiri, Leonard Mapfumo, Stunner.

“Dancehall with the likes of Snipper, Mad boy Khaki, Major E, R'n'B with the likes of Tererai Mugwadi, Sarah Mwayera, Trevor Dongo, Ngoni Kambarami, Taurai Mandebvu, but these entire artists were put under one umbrella that was then named Urban grooves. In the present day, every genre under the urban genres is now being recognized individually that's why you have such terms as the R'n'B king the dancehall father etc, so I believe the genre is more alive now more than ever,” said Mapfumo.

He said his major goal has always been to try empowering and creating a working industry which saw him in 2005 opening a studio called Heshi Mfeshi, its main purpose was to help the young talented artist that could not afford studio to have a place where they could record their music.

This project brought about artists like Shinsoman, Yoz, Yaka just to mention but a few. He hopes that musicians with the help of the cooperate world they work on creating a functional well-structured industry that hosts a responsible artist.

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